The 2023 Rapala Maxwell RM-200 bait caster reel features 9 stainless steel bearings plus infinite anti infinite anti-reverse bearings, 7.0:1 ratio, lightweight graphite frame with graphite side pla...
A "Must-Have" for Anglers Everywhere:Whether you're a seasoned pro or just starting out, the Shad Rap® is a "must-have" bait for all anglers. Its classic Rapala® action, natural baitfish profile, ...
With a cigar shaped body, 2 counter-rotating propellers and internal foil producing flash as the body rolls this lure screams “EAT ME!” With a built-in keel this prop-bait will stay on the right t...
Replacing the ever-popular SXRM-10 Tripple X-Rap is the all-new SXRD11. Sure the SXRM-10 was an absolute fish slayer, but with time comes innovation, and with a brand new lineup of unique modern co...
Keep your live baits and catch fresh and lively with the Rapala Battery Powered Aerator.
This quiet and powerful diaphragm pump provides fresh air supply for live well and bait containers. It runs...
The all new Rapala Jack Deep Lures feature an exceptional finish and quality terminals as per usual with everything that comes out of the Rapala factory, they get down deep fast and will be a fla...
Rapala has been the favorite fishing lure since 1936. Today, Rapala lures, knives, tools and accessories are trusted by fishermen in over 140 countries worldwide. Rapala's reputation stems from a t...
The Rapala RCD 50 kg Digital Scales is a true beginning scale for an honest angler! Double screens - one on each side of the scale - show weight simultaneously to both angler and camera. Durable t...
The new Rapala nets are an extremely versatile fish friendly silicone net. Made from an alloy powder coated anodised frame. They are a deep silicone net designed to suit a range of fresh and saltwa...
The Rapala Maxwell Spin Series come standard with a compact graphite frame body and cover plate. It has a braid ready alloy spool with multi disc drag system, graphite hollow rotor and stainless st...
Magnum Tough, Xtreme Trolling Speed.”
If high speed trolling for pelagics is your bag, then you won't be able to look past the new Rapala X-rap Magnum Xtreme! The wahoo will not be able to resist...
The Rapala is a versatile lure that works well for a range of fish species and fishing techniques. Like the name says, it dives deep for its size, and the complete through wire construction means i...
X-Rap Style Translucent Body
3D Holographic Eyes
Slow Sinking
Subsurface Walk-the-Dog
Casting
For Predators
VMC Black Nickel Round Bend Treble Hooks
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The Rapala Ripstop Deep has the same great action as the original Ripstop but dives deeper. The unique Ripstop tail is built to stop the lure dead in the water after sharp erratic twitches of the r...
The Shadow Rap® Jack Deep 07 has full wire construction, VMC hooks strong enough for predators far bigger than the bait would led you to believe. Stay in the zone for longer with its slow rising, d...
The precision diving lip takes the X-Rap® Magnum® deep unassisted. Nothing to hinder the action. Each dives to its preset depth – the XRMAG10 to 10 feet,the XRMAG15 to 15 feet, etc. Run up to 13 kn...
The Rapala X Rap Long Cast Shallow Lure is expertly designed for extreme casting distances, making it the perfect choice when fish are actively feeding near the surface. Its durable construction an...
The X-Rap® Magnum® has been a ‘go-to’ trolling lure worldwide since it was released. The simplicity of the lure is its draw card. The precision diving-lip takes the X-Rap® Magnum® deep, unassisted....
