Get ready to reel in the big ones with Berkley Powerbait HoneyBall Soft Plastic Lures – the secret weapon every Aussie angler need in their tackle box! Featuring patent-pending Honeycomb technolo...
The Gulp!® Turbo Shrimp is the next evolution of shrimp imitations that is set to change the game for all salt and freshwater fishing scenarios. Featuring a unique leg design that oscillates back a...
The Gulp!® Turbo Shrimp is the next evolution of shrimp imitations that is set to change the game for all salt and freshwater fishing scenarios. Featuring a unique leg design that oscillates back a...
The Berkley PowerBait Shrimp is the newest addition to the PowerBait range - Designed and created in the Berkley Fish Research Labs in Spirit Lake, USA.After many different profiles were tested, ...
The Berkley PowerBait Shrimp is the newest addition to the PowerBait range - Designed and created in the Berkley Fish Research Labs in Spirit Lake, USA.After many different profiles were test...
The Gulp! Salty Nipper is a super life-like saltwater yabby lure with pressure control surfaces on the pincer which give it a realistic swimming action whenever it’s moving forward in the water. T...
The Gulp! Salty Nipper is a super life-like saltwater yabby lure with pressure control surfaces on the pincer which give it a realistic swimming action whenever it’s moving forward in the water. T...
ZMan brought the curly tail plastic back to life and into a new era with their 10X Tough, buoyant, super-soft and flexible ElaZtech construction. This gave new life to the curly tail, creating maxi...
ZMan brought the curly tail plastic back to life and into a new era with their 10X Tough, buoyant, super-soft and flexible ElaZtech construction. This gave new life to the curly tail, creating maxi...
A segmented body and thin paddle tail allow the Scented PaddlerZ™ to be fished as twitch- or swimbaits, on both fast and slow retrieve speeds. Perfect whether paired with a jighead or a weighted s...
The Fishcraft Dr Prawn is a unique soft plastic that looks just like a real prawn! The ultra realistic action perfectly imitates the kicks and flicks of a lifelike prawn that any estuary predato...
Fishcraft DR Flex Lure 90mm, designed to elevate your fishing experience. This innovative lure combines a stretchy soft plastic body with a durable titanium spine, ensuring maximum flexibility with...
Mini but mighty. These 2.5 inch shrimp are an irresistible bite-sized delight for redfish, trout, sheepshead, and flounder. The 18lb hook is ready for the bull reds!
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The Heavy Hitter was designed here in Australia to stand up to our aggressive predators – now available in the 3 inch. Numerous body modifications during the testing phase of the Heavy Hitter have ...
The Creeper is a curl-tail grub with a difference. Easily one of the most popular shapes of soft plastics on the market the curl-tail grub is must for all anglers.
The Creeper takes the curl-tail g...
Elevate your lure game with the 2024 Release Berkley PowerBait Nessie Glide Bait Lure in a commanding 7-inch size. Designed for the angler who dares to target larger prey, this bait is a masterpiec...
This forked-tail jerk minnow takes the baitfish profile to the next level.
With inbuilt details and a forked tail that quivers with the slightest amount of current or rod twitch, The Jerk will pro...
The Gulp! Salty Nipper is a super life-like saltwater yabby lure with pressure control surfaces on the pincer which give it a realistic swimming action whenever it’s moving forward in the water. T...
Fish can’t resist the Swimming Mullet’s ‘fat’ profile and flickering curl tail. Rigged with the appropriate Nitro jig and worked with the correct retrieve technique the Swimming Mullet kicks, flick...
The Berkley PowerBait Grub Lure draws in fish and makes them hold on for dear life! The PowerBait formula is proven to make fish hold on 18 times longer. This grub lure uses a thin tail material t...
