The LIVETARGET Fleeing Shrimp soft lure, bristling with three-dimensional anatomical features, is rigged on a custom jig head and armed with a strong, corrosion-resistant hook. The Shrimp's silicon...
Jerk Shadz are a classic split-tail, jerkbait profile that is salt-impregnated and infused with 100% natural scent, derived from real baitfish, to attract fish and trigger strikes. This is a versat...
The ZMan 3" Slim SwimZ is the big brother of the 2.5" version, taking this extremely popular baitfish profile and under hooked, lively paddle tail and upsizing it for larger species, situations whe...
Soft Peto 18cm, a soft lure refined from Rapala’s X-Rap Peto, is a delicately swimming, long and precise casting shad. It has a powerful, paddle-tail powered swim that can withstand a wide range of...
The Strike Pro Finesse Crab is the most realistic soft plastic Crab ever developed with a superb action that just looks like the real thing.
It can be rigged on a Standard Bullet type Jighead and u...
Tapered tail together with the flat side body design performs an excellent rolling action and flashing effect. In addition, base of the tail is designed to be thinner to ensure proper action with d...
The 4-inch Zerek Live Cherebin comes pre-rigged with a weighted, weedless hook that will allow you to fish it over lily pads and weed beds. Another fantastic feature is that it can be re-rigged wit...
The Zerek Live Mullet Lure is a powerful soft plastic swimbait which has kevlar webbing over a segmented body, giving it supreme strength and freedom of movement. The main body section is designed...
The Atomic Plazos Prong is a unique shape designed right here in Australia. Available in a variety of sizes suitable for offshore down to estuary fishing, the lure can be cast and allowed to sink s...
Injected Core Technology (ICT) produces a lifelike baitfish internal profile while the outer Exo-Skin generates a hard-thumping paddle tail action. The result is a perfect looking baitfish profile ...
The all-new Zerek Flat Shad-X is the updated version of the already successful Flat Shad Pro. Retaining the super soft hollow cavity body for improved hook ups when rigged weedless, it features a n...
This forked-tail jerk minnow takes the baitfish profile to the next level.
With inbuilt details and a forked tail that quivers with the slightest amount of current or rod twitch, The Jerk will pro...
If you are after second to none realism when it comes to soft plastics, the look no further than Fish Arrow. The whole range features an aluminium foil insert for added flash and attraction, as wel...
The Heavy Hitter was designed here in Australia to stand up to our aggressive predators – now available in the 3 inch. Numerous body modifications during the testing phase of the Heavy Hitter have ...
The Heavy Hitter was designed here in Australia to stand up to our aggressive predators – Numerous body modifications during the testing phase of the Heavy Hitter have perfected the action resulti...
Achieve unparalleled realism with the ZMan Mulletron Unrigged Lure, your new go-to for mimicking the most abundant baitfish in the waters. With its authentic mullet profile, this lure excels in a v...
Introducing the MMD Soft Prawn, an all-in-one soft plastic lure ready to land any prawn-loving fish. This pre-rigged lure looks just like the real deal and is designed to mimic the flicks and kicks...
Combine the fish catching profile of a Jerkshad and the enticing tail action of a grub and you get the new Gulp Nemesis. Designed in Australia the Nemesis shape will become a legend on the Australi...
Gulp! Shrimp is arguably the most popular tournament bream soft bait in Australia, the reason is simple, they work! A huge colour range is available to cover all situations from natural Camo and B...
Gear up for success on the Aussie waters with Berkley Powerbait PaddleStinger Soft Plastic Lures! With patented Honeycomb technology, these paddle tail lures offer unmatched durability while main...
